
The Aware Leader – collaboration with Richard Metheny and Mark Graham Communications
If you’re reading this, then you’ve very likely thought about writing a business book. A well-written business book serves a multitude of purposes. Let’s explore them.
- Establishes Your Credibility.
You’re good at what you do. You’ve put time, energy and hard work into your field of expertise. When you talk, people listen. You’ve earned a level of trust because you know what it takes to be successful. Do the world a favor and put that expertise down on paper. Do yourself a favor and enhance your credibility in the eyes of your peers, your industry, and your team.
- Builds Your Confidence.
True, you need to have a good amount of confidence to write a book, but when you actually see your ideas, concepts and principles coming to life on the page, you gain a new kind of confidence, as in, “If I can write a book, there’s not much I can’t do.”